Amorepacific Museum of Art (아모레퍼시픽미술관)

Amorepacific Museum of Art, located in Yongsan-gu, Seoul, was originally a museum exhibiting artworks collected by the late Seo Seong-hwan, the founder of Amorepacific, but later changed its name to Amorepacific Museum of Art, or APMA, in 2009 and has since been operating as an art exhibition hall. The mission upon its foundation was seeking to be "a space where beauty in the midst of daily lives is discovered" and communicating with the public. In accordance with this objective, the museum collects, researches, and exhibits Korean ancient art and both Korean and international contemporary art while, also, aiding researchers, scholars, and young artists. The underground exhibition hall hosts diverse exhibits encompassing ancient art, contemporary art, and Korean art. The 1st floor of the "Atrium," an enormous space that continues from the 1st to 3rd floors, features the museum lobby, a museum shop, an exhibition space called "APMA Cabinet" and apLAP, which is a library of art exhibition brochures from around the world. The art museum is located on the 1st floor of the new Amorepacific headquarters building, a famous work of architectural beauty of Yongsan designed after white porcelain.

Introduction Information

Opening Hours: 10:00-18:00
Fee: Adults 11,000 won

* Fares are subject to change so make sure to refer to the website or call to check in advance
Holiday: Mondays, January 1, Seollal (Lunar New Year's Day) & Chuseok (Korean Thanksgiving Day) holidays
Inquiry/Information: • 1330 Travel Hotline: +82-2-1330
(Korean, English, Japanese, Chinese)
• For more info: +82-2-6040-2345